MOFE.live
A campaign site for MOFE, MAVO’s single on Kilogbede Records. The release, the story behind it and a merch drop, in one place.
Kilogbede Records already had its home, a platform DZND built. MOFE, MAVO’s single, was given a site of its own: mofe.live.
The site reads like the record. Its sections are numbered as a release: N° 001, the single and where to listen; N° 002, the release and its credits; N° 003, the drop. Listening runs out to Spotify, Apple Music, YouTube Music, Audiomack and YouTube.
The drop is the commerce. A limited run of garments from Kilogbede Records sits in a shop grid filtered by tees, crop and swim, each piece with its own page for materials, care, shipping and returns, and a bag that holds the order.
DZND designed and built the site and its store. The artwork is the label’s: the cover credits its art direction to Kilolo and its photography to KRL. The site is live.
Preserved in the Museum
Connected in the house
Kilo’s Kubicle
